BBBinary BuddiesIndustry NewsSep 3, 20265 min read6 views

Workplace Social Media Cuts Staff Turnover, Study Shows

Internal social media use can significantly reduce staff turnover by enhancing employee engagement, according to a recent study conducted in China. The research highlights the critical role of perceived ease of use and usefulness in maximizing these benefits.

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Chinaemployee engagementstaff retentionstructural equation modelingtechnology adoptionworkplace social media

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